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Lion Bar - The Hunter
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Lion Bar was a 70's wild child that was aimed at young men who never thought about the amount of calories they're chewing down. Unfortunately, the target audience grew up into a world surrounded by health conscious choices. The only people picking it up were part of a Lion Bar cult.
JWT Kuwait's challenge was to modernize Lion Bar and make it appeal to today's young men.
Lions reigns supreme over the animal kingdom; it is of no surprise that they are one of the most sought after animals on earth.
In this campaign, JWT Kuwait quirked things up by spinning an analogy around the hard-to-get beauty of a beast and Lion Bar. These off-beat, National Geographic-esque TVCs feature Lion Bar enthusiasts or rather, Average Joes, that adopt the traits of professional hunters who are famed to go to extreme measures to capture their prized prey and taxidermists who work skillfully to recapture the wild essence of the animals they preserve.
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Views: 21 |
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Monkey on my head in Thailand
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My friend Diana and I went to a zoo on a boat tour through Bangkok, Thailand and found a friendly monkey.
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Views: 13
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The Zoo
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A trip from the orphanage to the Zoo did not turn out to be so nice after all
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Views: 10
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ACWW FRUIT Basket
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an organization that I made. To receive any fruit u want
pear, peach, apple, coconut, ect
leve ur fc and will be deleverd pronto
any amo...
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Views: 12
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